Blueprint at LiveHelfi
A disciplined range shaped by Bryan Johnson's measured daily routine: clear formulas, careful sourcing and everyday formats built for consistency.
Shop by category
Choose the part of the routine you want to start with, from daily powders and functional foods to skin and hair care.
Daily formats
Powders, capsules and simple staples for a structured setup.
Functional food
Protein, extra virgin olive oil and bars for simple everyday routines.
Skin & hair care
Cleanser, moisturiser, serum, shampoo and peptide haircare formats.
Full range
A clear overview of the first Blueprint formats coming to LiveHelfi.
Why Blueprint feels different
Less noise. More structure.
Blueprint is built around a simple idea: make the routine visible. The brand combines product formats, published testing information and a disciplined approach to daily habits, without relying on vague promises.
Explore the Blueprint range
The first LiveHelfi selection brings together Blueprint powders, capsules, functional foods and personal care products in one place.
Supplements & daily formats
Functional food
Longevity Protein - Chocolate
Chocolate-flavoured protein powder from the Blueprint functional food range.
Skin & hair care
The story of Blueprint
From measured routine to product range
Blueprint began with Bryan Johnson, the tech founder associated with Braintree and Venmo, and his decision to make his own routine measurable rather than vague.
Instead of building the brand around a single hero product, Blueprint grew out of a structured personal project: track inputs, review the data, remove unnecessary noise and repeat what makes sense.
At LiveHelfi, the range is presented by format, category and routine fit, so customers can compare the options calmly before choosing what belongs in their own setup.




